I never really gave you the *details* on my filming post.
So here goes…..
Saucony has this ad campaign and it’s called FIND YOUR STRONG. I’m sort of in love with it.
I’m a big marketing geek and love ad campaigns – as a teen I covered my walls in magazine ads because yes I love a good ad campaign. When I say cover I literally mean cover – I’ll be digging up old photos to prove this.
A good campaign should make you forget it’s advertising. It should elicit emotion from you and get you excited about the product. I can tell you that I wanted to start drinking Absolute Vodka from age 13 because their ads were so darn cool so I figured their vodka might be too. [not to worry though I didn’t start drinking their vodka at 13 – waited till I was in college for that one]
There have been many running company ad campaigns that I’ve liked.
I mean RUN HAPPY. Come on people – it’s cute! BUT you know what – It doesn’t make me cry. It doesn’t get at the core of who I am. Yes I like to RUN HAPPY and yes there are days I need to tell myself to get out there and JUST DO IT. Still other days I think about my LOVE/HATE relationship with running but NOTHING gets at my core like the FIND YOUR STRONG campaign.
Finding your strong is something that so many of us can relate to. It doesn’t have to happen just during running.
For me when I find my strong in running I can find it in other areas of my life – it’s the circle of my life. Running makes me a better/happier person and being a better/happier person makes me a better/stronger runner.
Finding my strong doesn’t mean one thing in my running life either – it means many, many things and can change on a daily basis.
Finding my strong yesterday was about being okay with running in the mid 8:30’s for a recovery run and trusting that I don’t always have to push myself hard to find my strong.
Finding my strong today will be managing to fit in WAY too many things including taking my mom to the airport, store visits to promote my LOVE of Saucony, playing with little people, trying to find colors for my blog redesign/branding, working on training plans for the ladies I coach, hopefully fitting in a run, and playing with little people who are on spring break. Not sure how I will make it work since there seem to never be enough hours in the day but I plan on digging deep and FINDING MY STRONG. Being overwhelmed won’t break me – it will spur me on. If I can run 20 miles pushing my 44lb 5 year old in a stroller – what can’t I do?
But back to my story…..
I got asked if I would share MY STORY of how I FIND MY STRONG.
So I packed my big girl bags and headed to NYC to stay at the Ganesvoort Hotel in the Meat Packing District.
I couldn’t stop smiling and taking pictures the entire time I was there. I felt like me. I felt happy.
Waking up in NYC is one of the best feelings.
I went to college in New Jersey and always imagined that one day I would take a leap and move to NYC. It didn’t happen. Part of me will always wonder what if and part of me will forever be trying to convince my husband to move – maybe not to NYC but I want to move and move bad. More on this later….
Thursday they told me to be prepared to run ALL day. I remarked there was nothing else in the world I’d rather do.
Turns out running all day is actually really hard. 7+ hours of filming will be condensed down into 4 minutes or less.
Running next to a film crew is hard – when they are going 6 miles an hour in a van – it’s easy going – when they happen to speed up to 8-10 miles in a matter of seconds – it’s hard. I have no idea how many miles I ran but I can tell you it was harder than a marathon. NOT EXAGGERATING. I felt more tired than running B & A Marathon. My abs were cramping by the end of the day. Jessie from Saucony asked me what pace I thought I was running when we were filming in a cute little town – I giggled – I bet I’m barely running a 10 minute pace right now – I’m so tired. Just thinking about it now makes me tired. When you see me running in this video – I am running – when you hear my voice and it’s breathless – it’s because I am out of breathe. The whole thing is REAL and it’s ME unfiltered.
Thursday night I was exhausted but really wanted to walk around the city a bit….I wanted to reflect and just soak in the moment of a day I didn’t want to end.
Walking around that night – alone – I felt happy. I believed in what I *preach*
DREAMS can and do come true. I am not stopping at this dream. I’m dreaming even bigger.
To say I am excited for you to see my video is an understatement…..
The goal of my blog is NOT for you to think I am some running stroller super human mom – it’s to realize that I am just like you.
That my first half marathon was a 1:58 and that at once point going under sub 4 in the marathon seemed like something that was a distant dream that might never happen. That I used to have what I am now calling a *soft* body. If you want 6 pack abs go out and get them…..who cares if your stomach has been stretched to heck by 3 kids – go after what you want with all your heart and it will happen.
I want YOU to believe in the beauty of your dreams.
If you don’t believe in yourself how can anyone else? What you think and feel about yourself projects outward – you can’t fake who you are for your whole life. Eventually people see through it. If you want people to see you as a confident, happy person then you MUST become confident and happy.
I want you to read this blog – my journal of sorts – and decide TODAY is the day. TODAY I will find my strong.
Have I told you lately how much I LOVE saucony? Cause I doPowered by Sidelines